Presentations May 13th

Leo Burnett
He started his own company known today as Leo Burnett Worldwide. He focused on creating an identity for the product, not obessing about how it was better than other products. And thus created some of the most well known icons such as Jolly Green Giant, Toucan Sam, Pillsbury Doughboy, Tony the Tiger, and the 7up 'spot.'

Clement Mok
His roots go back to Apple, as a software publisher/developer. Breaking off from apple he founded Studio Archetype and NetObjects Inc. While very good at logo designs, he was also versatile enough to do package design and product development.

Stefan Sagmeister
He began working for Kalman's M&Co design company. He then went to form his own design copany, Sagmeister Inc and has since then designed icons, graphics and packaging for clients such as the Rolling Stones, HBO and Time Warner.