Sunday, March 8, 2009

Chapter Thirteen - The Influence of Modern Art

With the violence of World War one and the continuing evolution of human communication (the motion picture and wireless radio transmission) its no surprise that this greatly effected art and design as well. With the break down of society, tons of creative 'revolutions' that questioned long-held values of organizing space as well as the role of art and design in society. Moments such as cubism, futurism, Dada, surrealism, De Stijl, supermatism, constructivism, and expressionism directly influenced the graphic language of from and visual communications.

A lot of the art pictured really reminded me of some of the art we work on in Visual Communication and Graphic Design One, the basics of modern graphic design. However I was also really confused by some of the visual cues not matching up with the idea behind the ad. Even with a lot of the forgein language works. Figure 13-29 uses a 'B' as the main shape however, they talking about an ad for something that has nothing to do with a 'B.' Why?

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